Chloe Friedman             

  #eye  #eye



Cereal Pancakes

IHOP hired a Child Executive Officer. It only makes sense their first executive order was Cereal Pancakes.



Panflakes: a pancake cereal

What was the Child Executive Officer’s next logical buisness decision?? Pancake shaped cereal, called panflakes. This activation  involved manufacturing and creating the cereal, as well as making a box filled with pancaked games and easter eggs.  

The cereal was announced on socials, before the rollout plan was cancelled due to Covid. The world will never taste, the sugary, sweet, pancakey deliciousness that would have been 

The post immeditley went viral, and seemed to start a trend of people making their own pancake cereal. The cereal was even discussed on Jimmy Kimmel Live.